If you are a life coach, business coach or a small business owner webinars can be an entirely new income stream. The best thing about the Internet is that the technology enables you to create an entirely new income stream that just brings together all your other products and services in a cohesive way. It's also inexpensive so there are very few barriers to entry.
Whether you have created a new information product you want to promote, want to announce new services, or you want to connect with your current clients in a more personal way, webinars are a great way to accomplish this goal. Via webinars you can perform training, coaching sessions, and much more. In fact, anything you can do in person at a conference can be accomplished by webinar.
Even if you choose not to charge for your webinars they can still represent an increase in your profit because people get excited by webinars. By having a highly promoted webinar for your new product or service you increase your worth by:
Establishing credibility -- Webinars create a feeling of trust because they are live you cannot fake anything especially when question and answer time is encouraged. Being able to hear your voice, see your presentation, and maybe even see your face will make your clients feel like they know you. The trust will translate into people using your services and buying your products.
Creating a far reaching buzz -- We all know that you have your business to make money, but the real reason behind making money is to experience the freedom that money will buy. Having webinars can create a viral buzz especially if you get your affiliates behind the effort, and give the best webinar you can give. Consider having a Joint Venture (JV) partner who has a complementary service. Each of you market to your own lists and this can increase market share due to the cross promotions.
More Sales -- Due to establishing credibility and increasing your reach you will have more sales. More sales is exactly what you want, that's the entire point. Sure, you also want to provide great information, great products, and awesome services because you want to help people, but imagine how many more people you can help if you are making more money.
You can also repackage your webinars and sell them along with other information thus creating an entirely new income stream that pays you over and over again. It's clear that webinars are something that you need to add right at the top of your product funnel in order to be more successful than you ever thought possible.
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